I think there is a simple answer here.
Why is football so popular as a spectator sport? Because it's available to everyone with a football, some friends, and a field. They can play it, and then they can watch the pros and learn from the best. They play as kids in middle school, high school, college, etc.
Why is racing not so popular as a spectator sport in the United States? Because it's not as readily available. Kids do not play it in middle school and high school. They grew up with a different hobby, why would they suddenly switch? What reason is there for that?
SO, how do we fix this? It's simple: MAKE IT AVAILABLE TO PEOPLE AS KIDS. Once the kids take interest, they will get hooked. They will grow up racing. They will watch the pros so they can learn from the best. They will have kids, and they will teach their kids to race.
How do we make it available? OPEN MORE TRACKS! Make it affordable for people to get into and stick with! Once there is a demand for racing in the US, it WILL grow! People will sell you whatever you want as long as they can profit!
I'm a racing fan like everyone else on this forum. I don't personally own any karts. I grew up on bikes, so that's why I have bikes now. I'm trying desperately to open an indoor kart track in Pulaski, Virginia. March is a CRUCIAL month as we are holding a track credit pre sale. The outcome of the pre sale determines whether or not we can open our doors.
Please, if you have ANY interest check us out.
Link for the pre-sale:
https://peakcreekgp.tilt.com/peak-creek-grand-prix
Link to our Facebook page with a bunch of information for you to chew on:
https://www.facebook.com/PeakCreekGP